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Updated 9 months ago on . Most recent reply

User Stats

83
Posts
27
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Kumar R.
  • Property Manager
  • Destin, FL
27
Votes |
83
Posts

Should Property Managers offer referral bonuses?

Kumar R.
  • Property Manager
  • Destin, FL
Posted

I am a property manager in Destin, FL. Real estate sales have kind become slow this year. This has a direct impact on how much I can grow my business. I had been debating offering a referral bonus to realtors for a while, not being sure of its success. Finally, ended up offering it recently, it has not yielded any results thus far. I am now wondering the efficacy of a referral bonus. Question to realtors, what are your thoughts on this matter? I heard some realtors say that they want to make sure that their customers do not have a bad experience more importantly than receiving a bonus. 

Most Popular Reply

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878
Posts
1,283
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Ryan Moyer
  • Property Manager
  • Orlando Kissimmee, Davenport
1,283
Votes |
878
Posts
Ryan Moyer
  • Property Manager
  • Orlando Kissimmee, Davenport
Replied
Quote from @Kumar R.:

I heard some realtors say that they want to make sure that their customers do not have a bad experience more importantly than receiving a bonus. 


I am not a realtor but this is a much healthier relationship.  I have a few realtors that recommend me regularly and they would not take a referral bonus even if I offered one.  They have made it clear to me that they refer to me because they are comfortable/confident that I will take good care of the client which reflects better back on them, keeping their reputation strong and earning them real estate referrals from the client if they end up happy with the whole experience (which is much more valuable to them than a few hundred bucks from me).

  • Ryan Moyer
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