Suggestions for marketing to Chinese investors
I would appreciate any feedback from members on reaching out to investors in China.
I would like to market my realtor services and possibility collaborate with Chinese investors on future deals. Money continues to pour into the Los Angeles market. A Chinese-born acquaintance is going to China next week. He suggested that I give him some business cards and a one-sheet on my background and services. He offered to share with some potential investors in China. I am a broker and investor.
I was wondering if members had any DOs and DON'Ts for my "pitch sheet." Of course, I want to be respectful of Chinese culture and avoid any boasting or inappropriate self-centeredness. At the same time, I do want to share my experience and abilities with these potential foreign clients and I only have this one shot (or sheet along with a business card)
Thank you for your time
Most Popular Reply
We are a team of US realtors based in China and we are dealing with Chinese investors for US real estate every day.
I would recommend that you highlight your knowledge about schools and local communities (besides of course your years of experience as a realtor in certain areas). The main reason that (individual ) Chinese are investing in the US is for self-use or for their kids going to study there. We are dealing with parents who send their kids to the US for college/university or high school (boarding school). In the first case, the student will live in the house/condo apartment and in the second case, the family will come visit the kid (who will be in boarding school) a few times a year and stay in the house.
I would also recommend that you highlight your knowledge about other related real estate services (such as property management, financing, tax professionals in your area). This way you can provide a one-stop service to the investor from China.
Happy to meet with your acquaintance depending on exact dates and location he/she will be in China.