What would you do with 1000 dollars?

[Thomas ORourke]

I've saved enough money to order 1500 postcards that come in Tomorrow! Also I have a disposable 1000 dollars. How would you use this money in additional marketing? With the knowledge you have now how would you do it today with only that. I do Drive for Dollars, I will be doing that. any additional advice would be immensely appreciated! Thanks for being the best group in the world!

[Dan Maciejewski]

Remember that marketing has to be targeted and sustainable.  You'll need to hit most good prospects many times before seeing a return.  So if I were spending that on mailers and postage, I would make sure that I had 6-12 months, at least of mailing.  

If that means that I'm only targeting 150 people, then I would make sure that those are the 150 people that will be selling.  I would not hit 1,800 people once, I would rather hit 150 people 12 times.

And to maximize this to the fullest potential, I would be calling them as well.  In fact, I'm dodging my calls right now by hiding on BP -- making a few calls now!