Press Release... What do you need for this?

[Jason Haynes]

Hey folks! I recently cam across the topic of a Press Release. From what I understand this will help drive traffic to your website. I am also currently working on some SEO topics. In the mean time I am considering doing a press release for our lead page.

I know I need a website for the press release. Can I submit a squeeze page for this? Should I just submit our regular website.

The issue I have with our regular website is the lead capture is not mandatory. In other words you can view this site without submitting ANY contact info. But at the same time I believe I need to drive traffic here (regular website) for SEO purposes.

All thoughts, suggestions, and experiences welcomed!

Thanks! Jason @Gary Haynes