Question about marketing

[Account Closed]

I sent 150 postcards a week ago to people in Pre-foreclosure, When should I send more? Should I send more postcards to the same people?

[Beka Shea]

My recommendation with marketing is just to be super super consistent.  So if you can, instead of sending a bulk of postcards one week, and then waiting a few weeks, break down that group so that you are sending something every week.  (For example, if you  have 150 postcards to send, send 50/week for 3 weeks, then send a second mailing of 50/week for the next 3 weeks)   The key is to always have marketing going out, and then to touch the same people at least 6 times.  Hope that helps!