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Updated about 11 years ago on . Most recent reply

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320
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Ming Lim
  • Investor
  • Toronto, Ontario
125
Votes |
320
Posts

How do Canadians market their rentals?

Ming Lim
  • Investor
  • Toronto, Ontario
Posted

Do we have any fancy tools like Postles here in Canada? I've always do the same thing: a lawn sign, Kijiji and Craigslist. It seems to work, but I wonder if I could do better. Thoughts?

Ming

Most Popular Reply

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21
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4
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Dale Plant
  • Investor
  • Saint John, NB
4
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21
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Dale Plant
  • Investor
  • Saint John, NB
Replied

@Ming Lim

There are various websites that are apartment rental specific where you can list. People often post notices on billboards where people gather, such as grocery stores, churches and community centres. Ads in newspapers or in those local newsletters that are placed in waiting rooms at doctors offices.

Your own website with properties and individual apartments listed with lots of photos, community info etc. Can also be used to have people apply online and streamline things for you.

Track everything you do marketing wise. Perhaps use different codes for each marketing tactic used and/or ask applicants where they heard about the rental. That way you can gage what is working and what is not.

Never forget the power of word-of-mouth. Let everyone know you have vacancies. Don't be annoying about it just try to casually spread the word.

Check out the CMHC website. They do have good info there even though it is government run.

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