Is Wholesaling worth it?

Question

I have syndication experience (3+ years) and want to start my own syndication firm - it is in progress. I have lots of dedicated time towards finding deals and increasing my network.

Syndication at least starting out may take a while to get some cash flow. I had thoughts of leveraging wholesaling to get more frequent cash flow at the same time as I work on sponsoring multifamily investments. Eventually each arm may even work hand in hand for money purposes.

Disclaimer: On the grand scale of things, I am not super well versed with wholesaling but know people who do and are moderately successful at it. Am I underestimating the time and energy it will take to earn money cash flowing from wholesaling? If I wanted a clear cut wholesaling guide, what resources would you recommend that are concise and applicable? I am aware of the adage to stick to what I'm good at, I'm just trying to brainstorm how I can develop my entrepreneurial senses and grow financially.

Thanks!

JD Martin · Answer

I just posted on your other thread. Why on earth would you want to waste your time on wholesaling if you're ready/able and have experience with syndications? Good wholesaling - and 99% of it and the operators out there are crap - takes a lot of time and hustle. You're not going to do both of these here so you should pick a focus. Yes, you are severely underestimating how much time & effort it will take to make any kind of reasonable money wholesaling, because the few who do it well do it all the time, non-stop, build a strong list of buyers, and put out a lot of fires and navigate a lot of mine fields to make sure deals close.

Shawn Benteti · Answer

Thanks,

Would I need to first generate buyer leads prior to looking for wholesale deals? Where do you suggest I start my education.

Andrew Werner · Answer

This is a great question. And, in my opinion is one of the best skills you can learn to acquire active income while building a cash flowing syndication business. The crazy thing is that you are already looking at deals every day. Most of these deals you are “throwing away” because they either don’t fit your buy box, or you don’t have the capital available to do the deal. This is where wholesaling your “trash can” leads can make you money doing what you are already doing.

I have a client that I am working with that was in the same boat as you…lots of syndicated deals but needed more active income. We provided a clear plan to help them start making getting active income from wholesaling.

Of course, they are two separate businesses, but two that can work hand in hand and symbiotic with each other.

Kristin Hayles · Answer

sorry - i am a new user - just got here. I accidentally posted the above and haven't figured out how to delete it

Zeeshan S. · Answer

@Shawn Benteti Let's have a detailed zoom call and I can walk you through the complete process. You can book a meeting through my calendly link: https://calendly.com/reimarketingpro

Zeeshan S. · Answer

@Shawn Benteti, Wholesaling can be a great complement to syndication, especially for quick cash flow. It does require time to learn, but tools like SMS marketing and PropStream can streamline lead generation. Happy to share tips or connect if you’re exploring this further!

Stephen Morales · Answer

Hi @Shawn Benteti,It really depends on what you want out of it. When you first tap into a market it can take some time to break through and a lot of it actually depends on how much you can put into your marketing efforts. I worked with PE firms in CRE multifamily and a lot of them wholesale deals on the side to help with generating revenue while they look for deals capital would be motivated to purchase. If you're looking for a workflow to get started in wholesaling I'd be happy to share what most of our users do. I'd also be happy to connect as well since you're actively doing syndications.

Robert Ellis · Answer

what kind of syndication experience? what asset classes and markets? passive or active. You'll be vetted very hard in any kind of Syndication.

Is Wholesaling worth it?

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