Just sent my first direct mail batch!

4 Replies

Hello everyone,

So after trying the "write and mail your own yellow letters" strategy, my boyfriend and I decided to send direct mail postcards from www.yellowletters.com. We bought a list of 700 contacts and plan on hitting the same list five times in less than six months.

Our first batch will be sent out soon, and I'm excited!

What are some tips you guys have a for a newbie on answering calls, being confident about offering very low offers, and anything else that would be good to know for this new journey!

Thank you BPers!

@Andreina Marquez

  if its a hot area folks will probably get more than one letter.. so when and if you get calls my best advice is do whatever it takes to Answer the phone.. do not let it go to VM .

Once you get them on the phone since your starting out.. your goal is to get an appointment with them regardless of if its a deal or not.. you can use the experience in talking to a seller live and in person go see them and the property.. this will build experience practicing on these first responders so when good deal comes down the pike you have some confidence.

In my business I get 3 to 5 of these solicitations every week from different states. I will at time just call and see what they have in mind. I can tell you 90% never answer the phone and 70 to 80% never call back at all..

take some guru course's on how to sell  buy a used sales system on E bay or one of those on line place's were you can buy stuff from others.. learn sales skills first and foremost the better salesmen will win the day... I have only listen to one PD pod cast and it was the owner of Yellow letters Michael Quarles he is a pro's pro when it comes to sales technique and closing the deal .. A lot of the feedback he got after his pod cast was negative as in some thought him to hard sell or too much like a used car salesmen.. But in fact that is what you need to be to CLOSE...someone with no sales or closing skills will have a very difficult time succeeding in direct mail setting.  Remember not everyone can be a salesmen or saleswomen... but the best one's will get the most deals no question about that.

Medium ksqoekox 400x400Jay Hinrichs, TurnKey-Reviews.com | Podcast Guest on Show #222

This post has been removed.

Originally posted by @Andreina Marquez :

Hello everyone,

So after trying the "write and mail your own yellow letters" strategy, my boyfriend and I decided to send direct mail postcards from www.yellowletters.com. We bought a list of 700 contacts and plan on hitting the same list five times in less than six months.

Our first batch will be sent out soon, and I'm excited!

What are some tips you guys have a for a newbie on answering calls, being confident about offering very low offers, and anything else that would be good to know for this new journey!

Thank you BPers!

 Andreina, 

You can prepare different scripts so when sellers call you are ready to ask questions and schedule appointments. You can also prepare your cost estimate spreadsheet so when you go to see the property you can get a rough estimate of the repair cost. Even if you are going to invite a contractor to give you a quote, you will at least be prepared and understand what he/she is talking about. 

You can prepare a follow up letter where you are asking them about your appointment. I believe @Michael Quarles or @Sharon Vornholt practice this religiously. 

I hope you have title company and attorney contacts along with the contract and an assignment memorandum reviewed by an attorney. 

It is wise to have an Identity Statement sheet from your title company so as soon as you put the property under contract you can have your title company run the title and when you market the property you will confidently tell your buyers that the property is cloud free.

You should also have business cards ordered and give them out to everyone who speaks English and any other language you are fluent in and who would listen to your "elevator speech".

A good idea would be to know your market area. When the sellers tell you that the house down the street sold for so much you can confidently answer that that house had this upgrade and this awesome detail, that's why it's sold for more. 

I would also have at least a few buyers/rehabers/ flippers in my contacts. I'm talking about a buyer list. Knowing other wholesales in your area can help you co-wholesale a property and earn a half of something versus a whole of nothing. @Brandon Turner wisely reminds this in a lot of podcasts. 

Finally, this is not an easy business initially, but you can simplify it and make it fun and you learn and go along. Remember, the slower you talk and repeat what sellers say, the better they understand you and sometimes what they are saying themselves.

I hope this helps, 

Alisa