Luxury Real Estate Marketing: What Is Most Compelling About Your Marketplace?
Tuesday, May 10
In the field of marketing luxury real estate, one of the true tests of the market leader is the ability to quickly and concisely communicate your extraordinary promise of value. Another test is the ability to articulate the mo...
Luxury Real Estate Marketing: The "Free" Effect!
Thursday, May 05
We have been saying for some time now that there is more to our sluggish economy than real estate and mortgage woes. Two of the non-obvious factors are the disruption of technology and the “Free Effect” that can render entire product or service categories obsolete, overnight. We have all ...
Luxury Real Estate Marketing: Peripheral Referral Marketing
Wednesday, May 04
As a luxury real estate marketing professional, you live and breathe real estate day in and day out. But, if you think referral marketing is primarily about real estate, think again. The best referral marketing is peripheral....
Luxury Real Estate Personal Branding Case Study
Tuesday, May 03
This is the VIDEO personal branding case study of luxury real estate marketing professional, Kristi Nelson of Buckley & Buckley on Bainbridge Island, Washington. Bainbridge is consistently voted one of the top five communi...
Luxury Real Estate Marketing: The Key to Blogging is Curiosity
Thursday, April 28
Our Curious Cat Zoe This post is dedicated to those of you who have embraced the art of journalism and have become bloggers on top of everything else required of your career in luxury real estate marketing. Consistently p...
Luxury Real Estate Personal Branding: Are You a Non-Conformist?
Wednesday, April 27
“When you're just like everybody else, you've got nothing to offer other than your conformity” ~ Wayne Dyer “Stand out or bow out!” ~ Ron & Alexandra Seigel, LOL Authors & Community Founders Conformity is the act of ...