What software are you using to syndicate your rental properties?

Question

How do you get maximum exposure to all the ILSs out there? Are you using a syndication software? Which one(s) do you recommend and why?

Brock Mogensen · Answer

I use AppFolio Investment Manager.  It's been solid. I've also used Syndication Pro which works well too.

Chris Seveney · Answer

We are also using appfolio investor management.

Anderson Bigate Nogueira · Answer

Hi @Mark Johnson, how are you? I think it also depends on how large are the syndications that you are doing. Different solutions for different stages of the business. In large multifamily (>100 units) syndications, I see a lot of SyndicationPRO and seeing a new entrant called Cash Flow Portal (excellent tech support services) and they even created new features based on feedbacks we gave.

Good luck on your search!

Tommy Parker · Answer

I've been using Innago. Super helpful with syndication and free to use. Hope this helps!

Nathan Gesner · Answer

Software is a common question on BiggerPockets. Here are some things to consider:

• Most investors don't need software until they have 5-10 rentals. All you need is a single place to track tenant information, payment history, maintenance, and a few other things. You can easily do this on a spreadsheet and it will take less time to track than it would to find and learn a new software. If the software is not simplifying your life or making you more accurate, you shouldn't use it.
• Software does have extremely helpful features like online payments, marketing syndication (click a button and your property is advertised on multiple sites), electronic document review/signing, maintenance tracking, and owner reports. But do you really need that for your one rental?
• There's no perfect software out there. Every system you try will have flaws or you'll salivate over a feature that shows up in other software.

Some common names you'll see thrown around a lot: Stessa, Apartments.com, RentRedi, TenantCloud, Innago, RentManager, Avail, Rentec Direct, Doorloop, etc.

I recommend you search for each of those apps online and see what they offer, how much they charge, etc. Make a simple spreadsheet or written list with the features of each and see which ones appeal to you most. Try to narrow it down to your top 3-4. Once you have a short list, get an account with each one and run them through the wringer to see how they really function. Do one task at a time in each app so you can compare apples to apples.

• Load a property with pictures and details.
• Market that property.
• See what your marketing looks like from the public's perspective.
• Submit a fake application to see how easy the process is.
• Run a credit/screening report on yourself.
• Enter a maintenance request, assign a vendor, attach a fake invoice.
• Enter charges to the tenant's ledger.
• Enter recurring charges and automatic late fees.
• Sign documents electronically.
• Run owner reports.

After testing a few apps, one of them should stand out for you. Choose that one and use it. No system is perfect, so don't waste your time chasing after the next shiny object. You should only have to change when your current software has a flaw or lacking feature that is causing you to spend too much work on a work-around. Then you can consider researching and finding something that meets your needs better.

Mark Johnson · Answer

I meant for rental properties.

Dena Puliatti · Answer

I agree with @Brock Mogensen. Appfolio has a large reach.

What software are you using to syndicate your rental properties?

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