Need advice and suggestions for a beach condo rental

I have a unique property in S. CA. Its a condo on the beach 2 bed 2 bath with the amenities: pool, spa, fitness room. I currently live in the property and considering renting it out. The area is great for vacation rentals. The vacation rentals do well 1/2 of June, all July and 1/2 August only. I want to be able to maximize this rental. I need ideas. I have seen sights that specialize in vacation rentals. I was also thinking of about international students. I would love to be able to rent out to a few study abroad programs for their students. I think this would maximize the rent potential. Has any one done this or have experience with these ideas or have further suggestions.