Business Management

How to Turn Your Social Media Feeds into Positivity-Building, Helpful Tip-Spewing Machines

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The new investor haste.

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I see new members regularly get on BiggerPockets, and they immediately want to know how to purchase that first house, apartment complex, or whatever else is burning in their brains, but over the years I have learned there is more to being an investor than buying a property. Anyone with credit and some cash can buy those things — they are called buyers, not investors. So we have to go back to the basics.

Why Did You Become an Investor?

I have made it a habit to ask myself this question every day. The answer for many on the BiggerPockets Forums is one word: FREEDOM. Of course, you can go buy some houses or a few apartment complexes and make some decent income comparable to what you would make at a 9-5 job, but is that REALLY why you became an investor?

Related: The (Totally Free, Highly Effective) Social Media Strategy for Busy Entrepreneurs

If so, I’m glad you are happy; keep doing what you are doing. To me, true freedom is achieved with massive success. So if you are working towards massive, buy-a-private-jet success, first you must be patient, and second…

Change Your Mindset to Support Massive Success

No one is perfect, myself included. There are many habits that need to be unlearned and replaced by new ones, and I believe that unbreakable positivity should be in the top ten list of things you implement before even thinking about purchasing a property. This is a very difficult task, and it takes hard work.

An idea that I read has stuck with me: This person said that we all have a positive and a negative beast inside of us. The one we choose to feed the most will be the one that wins the battle, taking over our minds and everything we do (or don’t do). So if you are constantly surrounding yourself with negativity, you will become negative, and you will quit when it gets hard (and it will get hard).

What I Did to Boost My Positivity

Social media is a part of all our lives. We keep up with family, we conduct marketing to find houses to buy, we connect with sellers, mentors, and peers, and we get advice. If you are not using social media to do all this, try it. In my opinion, Facebook can be one of the best sources of food to feed your positivity beast inside of you.

These are the steps I took to improve the food I was getting out of it.

1. Delete every single negative person or page you see in your feed.

I know this probably sounds easy to you, but it may not be. This includes friends and family. I took a few days and deleted every news page, military page (I was in the Army; you may not be a part of these), political pages, and any page that generally posts any opinion that I feel temps me to engage in conversations that are pointless or time and energy drains.

Then I moved on to individual people. If I see you complaining about your life more than 5 times, you’re gone. Same with habitually negative people or ones who share anything from the pages I deleted. I’m ruthless. This doesn’t mean you can’t be friends with them in the real world, but your positivity machine should not be allowed to feed you negativity. Cut it out as soon as you see it.

2. Add pages/groups that will support your goals by providing knowledge.

For massive success, you need to always be learning, so I began to add pages that would feed me knowledge. Some of them include real estate agent groups that help deal with overcoming objections and improving sales skills, as well as investor networking pages, lender networking pages, marketing pages, and anything that would feed me information to learn or that I could use to network with peers to figure out problems. The knowledge you learn from these sources will help you achieve small winds to build momentum, which also feeds positivity.

3. Continue deleting negative people/pages.

This is pretty self-explanatory; you will miss some the first time. Be ruthless, and don’t apologize. Sometimes they like to hide out.

4. Seek out top investors, real estate agents, business people, or anyone who is achieving massive success, and add them to your positivity machine.

I feel that one of the biggest advantages to social media are the billionaires and multi-millionaires out there sharing knowledge every day! TAKE ADVANTAGE OF IT! Grant Cardone posts multiple videos a day, sharing knowledge, positivity, and tips to help you get to where he is, along with many others.

Why are you watching pointless videos, or reading pointless status messages with people complaining about life, when Grant Cardone or some other successful person can be in your face every day sharing tips and motivation to keep you going?

5. Seek out peers who are just as hungry as you, and add them.

There are others out there who want exactly what you want. Network with them, work together to get paid, hold each other accountable. All this can be done, even if you are not in the same state.

6. Seek out individuals who are 5-10 years ahead of you, and — you guessed it — add them.

These individuals are still relatively accessible because they have not reached the “guru” level, but they are well established and on their way. They will be happy to give you information, but make sure that you don’t waste their time with questions you can find with a little search on the BiggerPockets Forums.

For example, don’t ask, “How do I get my first deal?” or “How do I fund my first deal?” They are busy and can’t take you step by step, but if you get a deal under contract and the numbers are good, you might be able to ask, “Do you know someone who would be interested in purchasing this house/investing in this apartment complex/commercial building?” Whatever the case may be.

7. Add motivational pages/speakers.

I read 100 motivational quotes when I wake up, at lunch, and before I go to bed. This is easy because I have a ton of motivational pages/people in my feed: Tony Robbins, Zig Ziglar, Brendon Burchard, and many the other positive people out there working hard for financial freedom every day, constantly being positive.

I can read 100 quotes or stories in less than fifteen minutes. I also have a lot of fine art digital photographers in my friends list. I find amazing photographs to be motivating and relaxing at the same time. You can also start sharing your own quotes; it’s amazing how a little action like that can help other people who may need.

Related: 9 Social Media Channels Crucial for Massive Business Promotion


We all became investors for a reason, and all of us need to fuel the marathon towards massive real estate success. Rushing to buy your first house to impress the girls or just to say you are an investor is the complete wrong way to get started. Be patient and change your mindset to support your goals. After you build your positivity machine and you start to achieve small wins, momentum will be created, and that will also feed positivity that will help you roll through any obstacles that may come your way.

Wife left you because you bought an ugly house that you couldn’t sell? No problem.

Dog mauled you when you were knocking on doors to invite the neighbors to an open house? No problem.

Broke your back when you fell off the roof trying to repair it yourself? Not a problem!

This is possible when your positivity is at a high level and when there are no negative people influencing your thoughts. No matter what your goals are, being a more positive person will attract more good things to you than ever imagined.

How do you keep your head up when problems arise? Where do you find your daily inspiration?

Leave me a comment below, and let’s talk!

Brandon is a U.S. Army veteran, serial entrepreneur, and real estate investor who helps others improve their life through writing for online publications such as "Bigger Pockets" and "The Good Men ...
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    Karin Crompton Rehabber from East Lyme, CT
    Replied over 5 years ago
    These are great tips, Brandon! I think most people don’t realize how much negative they surround themselves with on a daily basis. And that, yes, it is a choice they make. The world is no worse than it used to be; we simply have much more access to information, and it is/can be constant. We also get to choose what information we consume. I’m a big believer in being informed, but that doesn’t mean we need to get mired in the negative. Thanks for the great blog!
    Brandon L. Real Estate Agent from Falls Church
    Replied over 5 years ago
    Good Morning Karin, thanks for taking the time to share your thoughts. I really appreciate it. I totally agree with you, negativity can surround and consume anyone in the blink of an eye, and it has a huge impact on productivity. Hope you have an awesome day!
    Nasar Elarabi
    Replied over 5 years ago
    Ive done this back in 2012. I can honestly say this works when you do it. It may not sound like much but when implemented its definitely a game changer.. thanks for sharing
    Brandon L. Real Estate Agent from Falls Church
    Replied over 5 years ago
    Nasar thanks for the comment, and I totally agree. Once implemented it becomes a powerful tool, and I have to say that I’m a fan of what you share on facebook 🙂
    Andrew Nissen Investor from Charlotte, North Carolina
    Replied over 5 years ago
    Awesome tips Brandon! Thanks! I’m on to Grant Cardone too #WIT! Have you read Mark Divine – “Unbeatable Mind”? Great stuff too. Heading over to FB to do some deleting! I look forward to more encouraging posts from you. Thanks again, Andy
    Brandon L. Real Estate Agent from Falls Church
    Replied over 5 years ago
    Good morning Andrew, It’s been almost 2 years since I have implemented this and I’m STILL deleting lol. I have not read the book you suggested, but I will definitely add it to my reading list. I had never heard Grant Cardone speak until the BP podcast, and I have been a fan ever since. Thanks for taking the time to share some thoughts with me.
    Jerry W. Investor from Thermopolis, Wyoming
    Replied over 5 years ago
    Brandon, Thanks for writing this. I know its easy to fall prey to negativity. My day job has huge stress, which is one of the reasons for ramping up my real estate. Stress will east you up if you let it. While you must face problems, dwelling on them does not help unless you are working towards positive outcomes. Easier said than done of course.
    Brandon L. Real Estate Agent from Falls Church
    Replied over 5 years ago
    Good morning Jerry, you are absolutely correct. Thank you for the thoughts. Hope you have an amazing morning 🙂
    Chad Brumley from Edmond, Oklahoma
    Replied over 5 years ago
    I noticed a big difference in my attitude when I reduced the amount of time I spend reading the news. I have also found that linkedin is a great place to connect to top investors and business people. I appreciate the post.
    Brandon L. Real Estate Agent from Falls Church
    Replied over 5 years ago
    Thanks for the comment Chad. I agree with you, so much negativity in the news these days. Seems like they focus less on news, and more on dividing groups of people.
    Darren Sager Investor from Summit, NJ
    Replied over 5 years ago
    Great ideas for people to do Brandon. I actually started doing this more than two years ago. Anyone that I was getting useless information from I would cut out of my news on my wall so I wouldn’t get the crap anymore and I could focus on the things that are most important. I remember the first signs of when it was working when my brother asked me why didn’t I know about something that had happened in his life because he had posted about it on Facebook many times. Yeah, I cut pretty much everyone out.
    Brandon L. Real Estate Agent from Falls Church
    Replied over 5 years ago
    Thanks for taking the time to comment Darren. I am the same way. Outside of real estate, and personal relationships, I have no idea what is going on haha
    Jeff Botheroyd from Snellville, Georgia
    Replied over 4 years ago
    Thanks for this post. It brings a lot of things to light. And it can be so easy to get caught up in all the smack and wasted time reading FB posts and watching useless videos. Time for me to get started cleaning house. Thanks!