Are you helping yourself the way you think you are?

[Michael Eskenasy]

Most people treat platforms like this as a place to broadcast. Post something. Share a tip. Announce a win. But if you look closely, almost none of that activity leads to actual conversations, decisions, or relationships. It just creates noise. At some point, more posting doesn’t increase visibility — it reduces clarity. When everyone is saying roughly the same thing, it becomes harder to tell who actually understands what they’re doing and who doesn’t. So instead of helping people connect, it creates friction. You end up with a feed full of activity, but very little coordination. The interesting shift (at least from what I’ve seen) is moving from broadcasting to actually engaging. Not just putting something out there, but: • responding with intent • following through on conversations • building context over time That’s where things start to compound. Curious how others think about this — do you see more value coming from posting, or from actual interaction?