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Updated almost 7 years ago on . Most recent reply

User Stats

218
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225
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Jeff Piscioniere
  • Investor
  • Shelton, CT
225
Votes |
218
Posts

Direct mail marketing examples

Jeff Piscioniere
  • Investor
  • Shelton, CT
Posted

Good morning! I’ve been doing my due diligence research on direct mail marketing for off market properties. One of the particular areas that my partners and I wish to focus on is owner financing and specifically targeting people who own their homes in full or elderly owners who may be looking to avoid capital gains taxes if they were to sell their homes. I’ve certainly come across this and other reasons to focus on direct mail marketing, however I’ve been unable to find any good examples of the actual mailing that would be sent out to property owners. Does anyone have experience in this area who would be willing to share items which would be important to include on a mailing or speak to their experience in this aspect of marketing? My goal is to use a letter style mailing with hand written envelopes vs the printed postcard style which we already get far too many in the mail that immediately make it to the recycling bin.

Thank you in advance!

Jeff

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