First STR Market Analysis

[Rob Cassagne]

Hi everyone,

I'm looking to buy my first STR, and have read up on how to analyze a market for cash flow/CoC/etc. Here's the problem I'm running into- when I look at AirDNA data for average daily rates/bedroom in a particular market, the numbers seem way higher (20+%) than what I see when I cross reference listings on Airbnb and VRBO, which obviously changes the equation significantly.

Am I doing something wrong? A lot of what I've read on STRs says to use AirDNA data in your analysis, so I'm wondering if this is just a lack of understanding on my part. 

For reference, the markets I'm analyzing are the Shenandoah Valley in Virginia and Panama City, FL.

Any advice is greatly appreciated.

[John Underwood]

Read Avery's 2 books. They go over what she calls the enemy method which you can also Google and see videos on.