SMOKIES REPORT: April and May

[Collin Hays]

We are trending a few percentage points higher for occupancy over 2025, with mostly comparable rates.  We have experienced difficulty with the large, multi-family properties.  We have very nice one that has done around $100K in rents for three straight years. I will feel good if we achieve $70K this year on it.  

There are two things affecting multi-family properties:

1.  There are lot of them now. Big builds have been the rage for investors in the Smokies for the last few years.  

2,  Multi-family properties require that BOTH families are in a financial position to afford a trip, and then follow through with a reservation. That's big.  

We are having to price our multi-family properties at only slightly higher than single family properties to get them rented.  

It's hard to predict summer right now. We are pacing well below last year, but I'm not too concerned yet, because guests right now seem to be booking last-minute.

[John Underwood]

I always look forward to your Smokies reports!

We have a 6 bedroom cabin. June and July have been booked solid for months. 

May is still slow, but hopeful it will fill in last minute.