Most Deals Are in the Follow-Up

Most Deals Are in the Follow-Up

Specialist · Member since 2026 · 17 posts · 8 votes

The first call rarely closes the deal.
The money is in structured follow-up.

How are you tracking your follow-ups right now — CRM, spreadsheet, or memory?

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Investor · Sugar Land, TX · Member since 2012 · 554 posts · 232 votes
7mo
Quote from @Bilal Nasir:
That 30+ day stat is so real. Most people stop right before the opportunity matures.

I like how you broke it into aggressive early follow-up + long-term nurture. The shift from short-term pressure to long-term positioning is huge.

Curious — are you seeing better engagement from voice AI or SMS in that long-term sequence?


For inbound leads, 100% of motivated seller calls I've observed engage and book an appointment. For follow up - the main purpose is top of mind. Since most investors don't follow up past 1-2 weeks, adding a consistent multi-channel follow up system to your deal flow is an easy ROI boost. Having good email / SMS hygiene is important too so it doesn't get filtered out.
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  • Real Estate Broker · Atlanta · Member since 2024 · 1k+ posts · 606 votes
    7mo

    Bilal, I completely agree that structured follow-up is where deals are won. I use a CRM. Memory is unreliable and spreadsheets don’t create accountability. A good CRM keeps timelines, notes and automated reminders organized so no opportunity slips through the cracks.

    • Specialist · Member since 2026 · 17 posts · 8 votes
      7mo
      Quote from @Janice Carter:

      Bilal, I completely agree that structured follow-up is where deals are won. I use a CRM. Memory is unreliable and spreadsheets don’t create accountability. A good CRM keeps timelines, notes and automated reminders organized so no opportunity slips through the cracks.

      Completely agree. Accountability is the part most people underestimate.

      A CRM isn’t just for storage — it creates structure. Reminders, task queues, and consistent touchpoints make follow-up systematic instead of emotional.

      Out of curiosity, what CRM are you running right now?

  • Investor · Sugar Land, TX · Member since 2012 · 554 posts · 232 votes
    7mo

    100%! Over half of your deals will come from follow up 30+ days from the initial contact.

    The problem is, most investors are horrible at follow up - either because they're busy, they don't have a good system, or both.

    If you're actively marketing for deals, staying on top of follow up is a game you'll never win without automation. 

    These are the two most important follow up sequences I automate with AI (outbound Voice AI, text, and email):

    New leads
    : Aggressive follow up for 5 days
    Long-Term
    : Spread out sequence for 360 days

    That keeps you top of mind when they're finally ready to sell.

    • Specialist · Member since 2026 · 17 posts · 8 votes
      7mo
      Quote from @Chris Bounds:

      100%! Over half of your deals will come from follow up 30+ days from the initial contact.

      The problem is, most investors are horrible at follow up - either because they're busy, they don't have a good system, or both.

      If you're actively marketing for deals, staying on top of follow up is a game you'll never win without automation. 

      These are the two most important follow up sequences I automate with AI (outbound Voice AI, text, and email):

      New leads
      : Aggressive follow up for 5 days
      Long-Term
      : Spread out sequence for 360 days

      That keeps you top of mind when they're finally ready to sell.

      That 30+ day stat is so real. Most people stop right before the opportunity matures.

      I like how you broke it into aggressive early follow-up + long-term nurture. The shift from short-term pressure to long-term positioning is huge.

      Curious — are you seeing better engagement from voice AI or SMS in that long-term sequence?


    • Investor · Sugar Land, TX · Member since 2012 · 554 posts · 232 votes
      7mo
      Quote from @Bilal Nasir:
      That 30+ day stat is so real. Most people stop right before the opportunity matures.

      I like how you broke it into aggressive early follow-up + long-term nurture. The shift from short-term pressure to long-term positioning is huge.

      Curious — are you seeing better engagement from voice AI or SMS in that long-term sequence?


      For inbound leads, 100% of motivated seller calls I've observed engage and book an appointment. For follow up - the main purpose is top of mind. Since most investors don't follow up past 1-2 weeks, adding a consistent multi-channel follow up system to your deal flow is an easy ROI boost. Having good email / SMS hygiene is important too so it doesn't get filtered out.
  • Wholesaler · Portsmouth NH · Member since 2019 · 208 posts · 95 votes
    7mo

    We are currently using REsimpli, and it’s been a game changer for us because you can set up drip campaigns with automatic follow-ups through text and email.

    You can also schedule ringless voicemails, so everything goes out automatically. You do all the upfront work once, then set the cadence based on what makes the most sense for that specific situation. After that, the system handles the follow-up automatically the way you’ve structured it.

    Happy to send the discount code for Resimpli if interested

    • Specialist · Member since 2026 · 17 posts · 8 votes
      7mo
      Quote from @Izaiah Barba:

      We are currently using REsimpli, and it’s been a game changer for us because you can set up drip campaigns with automatic follow-ups through text and email.

      You can also schedule ringless voicemails, so everything goes out automatically. You do all the upfront work once, then set the cadence based on what makes the most sense for that specific situation. After that, the system handles the follow-up automatically the way you’ve structured it.

      Happy to send the discount code for Resimpli if interested

      That’s solid — automation definitely becomes powerful once the cadence is structured properly upfront.

      What I’ve seen is the real difference isn’t just the tool, but how the follow-up system is designed — timing, segmentation, and message sequencing based on motivation level.

      A lot of the investors I work with already have tools in place, but tightening the structure behind the outreach usually makes the biggest impact.

      Are you running different tracks for hot vs long-term leads?

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