I am looking to start marketing for off-market properties. As I begin my marketing, how important is it to have a website, and for those who feel it is necessary, who did you use to create and maintain it?

How important is it for a doctor to have a medical education and license? Wholesaling is 90% a marketing business and in any marketing business, why would you not cast as many nets as possible!!!

I got a website for my LLC for my property preservation business. I went to Fiverr.com to find someone to build it using the Wix.com platform and set up the SEO for me. It wasn't very expensive and looks very nice. I gave the tech access to my back office in order for them to make changes for me since now I am starting to do RE investing (and I'm NOT tech savvy) and would like to add that to my site for lead capture. You can find a really good web developer on that site. Hope this helps.

I run PPC for a lot of investors and mostly use Carrot.com

@Jim Miller a website is nice to have, but not necessary starting out. If you have the capital to deploy in a website just as a measure of credibility, then why not - I definitely have deals that might've fallen through if I didn't have a website. Speaking of websites (and @Jerryll Noorden I see in here!), since I've been working with Jerryll I've made over $100k strictly from my website in the past 6 months or so. For me now, having a website is crucial and I only trust myself to create - or at least managing the creation - and maintenance of it. It's not easy, but a good skill to learn IMO. Hope this helps!!! My website is below for any inspo.

A website is not just useful. It is essential. Also the question also makes me believe you may need a revised understanding of real estate investing. So allow me to explain. Success as a real estate investor (NOT just "wholesaling"), and in any business is your ability to generate motivated leads. In our case, off-market motivated seller leads. Keep in mind I didn't say "off-market leads", I said "off-Market MOTIVATED seller leads". Not because they are off market does it mean they are motivated. You need motivated sellers. Now there is nothing better for lead generation than a website. Therefore it is not just beneficial, it is crucial you have a website.. BUT.. not just any website... a HIGH converting credible website. You are dead in the water if you don't because people like me will destroy your business as we literally get ALL the leads and after seeing our/a good website, they often don't look further! Name any other system that can topple my results. Can't. No other system is effortless, hands-off, free, and gets highly motivated sellers. Period! fineprint.. you do the work upfront, then it is pretty much hands off. Good luck!

@Jim Miller A website is useful yes. A landing page is likley to be more effective for having your leads call you directly. Especially if you are going to be running online marketing campaigns. Hope this helps!

Wait... All the BS I am yelling out ACTUALY WORKS?! Holy crap.. I mean ... of course it works. In all seriousness... EXACTLY!! Only those that do not make money like you do, will say you don't need a website... but ONCE you taste the sweet nectar of website awesomeness, there is NO WAY IN HELL you would ever even consider going at it without a website. Man,,, you have no idea how happy I am reading this. I don't care if you are no longer our student, connect with me, and I will share my systems with you to scale up to $1M/month. Lets do this together brother! I am STOKED for you!!

How important is it to have a website for wholesaling? How important is it to have a website for wholesaling?

Back

Resources & Media

Resource Hub Bookstore Blog Guides Pro-Exclusives PRO Podcasts Pro Partnerships

Events & Training

BPCON2026 Webinars Free Courses

Strategies

How to Manage Your Rental Property How to Operate a Short-Term Rental How to Passively Invest in Real Estate How to House Hack How Does the BRRRR Method Work How to Flip a House How to Invest in Commercial Real Estate How to Invest in Real Estate How to Invest in Multifamily Real Estate How to Build Wealth

Invest More Confidently

Join the real estate investing community that’s helped thousands of people achieve financial freedom.

Start Free Trial

The Podcast Investors Trust

No fluff. Just deals, strategies, and lessons from the front lines of today's market.

Listen Now

Back

Pick Markets

Market Finder PRO Picking a Market Workshop PRO Picking a Market Worksheet Top 100 Cash Flow Markets Market Insights - Sunbelt Region

Market finder

Pinpoint the best real estate market for your specific goals with expert recommendations and real-time data on appreciation, affordability, rent-to-price ratio, and more.

Pick Markets

Pro membership

Get unlimited access to tools and resources that make it easier to find, analyze, and manage deals with confidence!

Upgrade to Pro

Back

Find Deals

BiggerDeals Off-Market Deal finding PRO Real Estate Syndications Investor-Friendly Agents Find Foreclosures Community Listings (FSBO) Business Directory

Invelo - off market deals

Scale your portfolio with off-market deals.

Explore Now

Back

Calculators

Rental Property Calculator PRO Rehab Estimator PRO Rent Estimator PRO BRRRR PRO Fix & Flip PRO Short-Term Rental PRO Sell vs. Keep PRO Landlord Insurance Calculator by Steadily All Calculators

Rental property calculator

Is it a good deal? Run your numbers like a pro with this simple yet powerful calculator.

Run the Numbers

Rent estimator

Understand how much rental income you can expect based on recent reports and data for your specific property.

Run Report

Back

Manage Properties

Managing Properties 101 Find a Property Manager RentRedi Property Management Software PRO Baselane Automated Bookkeeping & Banking PRO Property Management Tools Ask a Management Question Finding Tenants Screening Tenants PRO Leases + Landlord Forms PRO Property Insurance Property Maintenance / Rehab PRO

Property management software

Manage tenants, tasks, and your entire portfolio with one simple tool.

Activate Now

Property manager finder

Find reliable property management partnerships that last.

Find a Property Manager

Back

Plans & Pricing

Pro Membership Business Membership

Try PRO for 7 days completly free

Avoid mistakes and make informed decisions with Pro.

Start Free Trial

Grow your business

Promote your business on BiggerPockets and make quality connections with the right investors.

Sign Up Now

Back

For You

Newest Unanswered My Discussions Followed Discussions Followed Categories Followed Locations Followed People

General Real Estate

General Real Estate Investing Starting Out Deal Analysis Buying & Selling Business & Marketing Landlording Property Management Reviews & Feedback

Real Estate Strategies

House Hacking BRRRR Short-Term Rentals Mid-Term Rentals Multi-Family Fix & Flip Other Strategies

Finance & Financing

Lending Creative Finance Personal Finance Taxes & Legal Issues

News & Announcements

Official Site Announcements Market Trends & Data Real Estate News & Current Events Pro Exclusive Area PRO

Events & Networking

Events & Meetups Classifieds

Back

All Books

Best Sellers Browse All New Books & Pre-Orders Bundle & Save Books for Beginners

Unlock hidden potential in every property and maximize returns

This is your creative breakthrough guide to escaping investment paralysis and unlocking hidden profit in any market.

Get Your Copy

Build a Cash-Flowing Glamping Business with High Equity Upside

Whether you're starting from scratch or expanding existing hospitality operations, learn the practical frameworks needed to capitalize on the growing demand for upscale outdoor experiences.

Learn More

How important is it to have a website for wholesaling?

Most Popular Reply