Skip to content
Two investors reviewing resources on a laptop

Get industry-leading resources — for free

Unlock resources for every investing strategy and stage with a free account.

By continuing, you agree to BiggerPockets LLC's Terms of Use and Privacy Policy

Followed Discussions Followed Categories Followed People Followed Locations
Real Estate Agent
All Forum Categories
Followed Discussions
Followed Categories
Followed People
Followed Locations
Market News & Data
General Info
Real Estate Strategies
Landlording & Rental Properties
Real Estate Professionals
Financial, Tax, & Legal
Real Estate Classifieds
Reviews & Feedback

User Stats

51
Posts
4
Votes
Chris Elliott
  • Involved In Real Estate
  • Richmond, VA
4
Votes |
51
Posts

Yellow Letter Marketing for Realtors

Chris Elliott
  • Involved In Real Estate
  • Richmond, VA
Posted

Anybody used yellow letter marketing solely as a Realtor with any success?

Most Popular Reply

User Stats

2,879
Posts
1,353
Votes
Mark Ferguson
  • Flipper/Rehabber
  • Greeley, CO
1,353
Votes |
2,879
Posts
Mark Ferguson
  • Flipper/Rehabber
  • Greeley, CO
Replied

I do this.

I send letters to absentees and probate lists. I do not hand write them or use yellow paper. I send a simple letter explaining I am an investor looking to buy their home and I am also a licensed real estate agent. My goal is to buy the house, but I also offer free valuations as a Realtor. I get quite a few calls and I have had listings and I am buying a house as we speak that was an awesome deal.

It takes a lot of time and follow up to make this work. I would have had much more success if I was better at follow up. I am very honest and tell people they will get more money for their house if they list it with me. That really opens them up and builds a relationship.

Loading replies...

1 2