A hard-to-define term, the word “hipster” generally refers to 20 to 35(ish) year olds who shun the cultural mainstream and strive to live a life built on “unique,” vintage memorabilia and progressive-yet-unconventional beliefs. For whatever reason (although I fall within this demographic, I am still trying to figure out the “hipster” concept myself), no one really wants to be labeled a “hipster” — and yet, love ’em or hate ’em, this cultural phenomenon colors everything from fashion to housing trends.
In an interesting new study, RealtyTrac names the top 30 “hipster zip codes” across the country for profitable home flipping based on the average flipping returns along with demographic data from the U.S. Census.
“Hipsters typically aren’t looking for just any place to live; they are looking for a place that matches their particular vision of what a city, a neighborhood and a home should look, sound, feel, smell and taste like,” said Daren Blomquist, SVP at RealtyTrac. “When they find that vision, they are willing to pay a premium to experience it, which represents a boon for home flippers operating in those areas appealing to the hipster aesthetic — especially given that many of the hipster hot spots are urban core neighborhoods with plenty of older homes in need of major renovation.”
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5 Hipster Home Flipping Hotspot Requirements
In order to be considered a “hipster home flipping hot spot,” markets needed to meet the following requirements:
- In 2014, 20 to 34-year-olds accounted for at least 25 percent of the area’s total population.
- The area showed an increase of 20 to 34-year-olds from 2013 to 2014.
- The share of the population that walked or took public transit to work in 2014 was 20 percent or more.
- The zip code saw at least 10 single family homes or condos flipped in 2015.
- The flips of 2015 yielded an average gross flipping return on investment of at least 50 percent.
The Top 30 Hipster Markets for Profitable Flips
The following data reflects those U.S. zip codes that not only met the above criteria but that showed the highest percentage of the above factors.
In addition to the flipping data, RealtyTrac also provided before and after photos of properties in some of the “top hipster flipping” markets, similar to the screenshot below, which you can view by clicking here.
- What do you think?
- Do you try to cater to this demographic?
- If you’re located in any of the listed areas, have you seen an uptick of 20-somethings buying real estate?
Leave your comments below!