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Wholesaling and Marketing with Sharon Vornholt

The BiggerPockets Podcast
2 min read
Wholesaling and Marketing with Sharon Vornholt

Wholesaling real estate is a popular topic on BiggerPockets and often one of the first strategies used by newbies to build cash reserves. However, wholesaling is a business that requires certain systems, strategies time, and sometimes even cash to prosper at. In today’s episode of the BiggerPockets Podcast, we talk with expert wholesaler and marketing whiz Sharon Vornholt about some of those strategies and techniques that she uses to make an income as a full time wholesaler.

Read the transcript for Episode 12 with Sharon Vornholt here

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Listen to the Podcast Here

In Today’s Wholesaling Podcast, We Cover:

  • An easy, cheap (free!) way to find more cash buyers than you can handle.BiggerPockets Podcast _ Real Estate Investing and Wealth Building
  • The first step for wholesalers
  • Sharon’s primary source of leads for motivated sellers
  • The step-by-step process for making money as a wholesaler
  • Double-closings vs. an assignment: Which is best?
  • How Sharon closes deals with no money whatsoever
  • Typical response rates from direct mail campaigns
  • Why “pain” is a great thing to discover…
  • Awesome strategies for negotiating with sellers
  • The mistake Sharon made when starting out… and how you can avoid it.
  • What the key to success really is.

Links From the Wholesaling Show:

Books Mentioned in the Show

Rich Dad Poor Dad by Robert Kiyosaki
Success Principles by Jack Canfield

Tweetable Topics:

“Wholesaling is about relationships.” (Click to Tweet!)

“When negotiating, learn to adjust the other person’s expectations” (Click to Tweet!)

“Learning how to buy property for the right price is the difference between success and failure.” (Click to Tweet!)

“It’s all about marketing. You have to have leads in order to get deals.” (Click to Tweet!)

“Anyone who claims to know everything about anything is full of crap.” (Click to Tweet!)

Thank You!

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About Sharon

Sharon Vornholt is a professional real estate wholesaler who began investing in real estate in the Louisville, KY area in 1998. While she has done both rehabbing and buy and hold investing, her primary area of focus now is wholesaling. Sharon is a regular contributor on the BiggerPockets blog and an avid blogger on her own site, LouisvilleGalsRealEstateBlog.com.

Sharon’s BiggerPockets Profile
Sharon’s BiggerPockets Blog Articles
Sharon’s Facebook Page


Do you have any questions or comments for Sharon or about the show? Leave your thoughts below!

Note By BiggerPockets: These are opinions written by the author and do not necessarily represent the opinions of BiggerPockets.