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Posted about 11 years ago

Our Crowdfunding Network Is Growing Part 39

Our first debt crowdfunded raise started yesterday.  We raised 20% of the capital, or $90k of $450k in about 12 hours.  Then Friday came and we got zero subscriptions.  It is pretty interesting to see how the time of the week matters so much in raises online.  Hopefully this will fund in the next 1-2 weeks.  It will be interesting to see how it performs relative to equity.

We're getting pretty close to being done with our GroundBreaker implementation for our white label portal.  The static content of the site is pretty close and now we're just fine-tuning things and working on process flows.  I expect to be able to start circulating things in a few more weeks so our close investment network can start playing with things.  

This week I was invited to co-host a crowdfunding conference in Austin in October.  The plan is to host these quarterly going forward and a prominent partner will be doing a lot of the promotion and labor intensive work.  We'll primarily benefit with press coverage and access to more investors.  

Our PR firm sent me our status for July and we have a lot of media spots coming soon in major magazines, including a bylined article I wrote.  We should get more of these in the coming months as well.  

Our investor list is up to $11.85M on Fundrise and we pull many more on our own now.  We have our CRM exporting skeletal reports that we will be improving over time.  Sending notices of new opportunities is starting to get very easy now.  We'll have both inbound and outbound marketing efforts going for new investors in the next month or so and I expect to pull many new investors every day.  A lot of this stuff is taking a while to set up, but once it is done the one-time costs will be worth all of the benefit.  

Inner 10 Capital's formation documents for our new syndicated funds are in the second round of comments and we should be able to use this infrastructure around the time our white label portal's kinks are worked out.  I'm expecting to be able to do all of this in about 4 more weeks or so, but things always take longer than expected.  I also engaged a loan broker as a part time CFO to help us grow our debt lines with small regional banks locally since our books are getting pretty complicated now.  That should also yield big dividends in 6 or so weeks.  


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