How Instagram Can Help You Grow Business

Instagram is an American photo and video-sharing social networking service, created and launched in October 2010. Since then Instagram has experienced some major updates and has influenced our lives at the point that just having an account there could turn you into a millionaire. 

Instagram has 1 billion active users and more than half of them use it on a daily basis, and that’s what makes it possible for you to actually earn money by growing your following.

It’s not hard to guess that along with Facebook, Instagram is one of the most used social platforms for promoting business. Not only can you have your personal account there, but you can also create an account specifically for your business, no matter if its a restaurant, manufacturing, touristic agency, makeup company or etc. 

On top of that, Instagram allows you to easily start your business straight on their platform, giving you a quite amount of tools to help you grow. You could promote, sell and even check your insights to see how is your business doing and know who is interested and enjoys your products the most, which can be used for creating promotions and targeting the audience a lot easier.

Having a Business account allows you to see statistics of each post, who has shared them and what do people think about it. By providing information on your goodies, people can check descriptions and buy them directly from your promoted posts.

When it comes to communicating with your customers, that’s not a challenge on Instagram. If you choose to make it possible, people can see your business email, your company’s address or a quick message to your account directly.

Statistics showed that 60% of Instagram users discover new products there and that ⅓ most viewed stories are from business profiles. This once again proves that it is important to promote your business on social media.