5 Ways to Market to Good Potential Tenants
5 Way's How to Market to Attract Potential Tenants
We have listed 5 good ways to Attract Potential Tenants. In this market try to under price the market. If tenants smell a deal, they'll flock to your door and you should be able to pick the best one.
5 Great Ways to Potential Tenants in 2013
#1. Under-promise and over-deliver. Your rental property should shine in comparison to other properties that prospective tenants are considering. If you don't know what those properties look like, you should spend a few Sundays looking at them. If your tenants think they're getting a great deal, they'll stay.
#2. Market in creative ways. You've got to advertise where your market is. For example, if there is a local neighborhood paper that everyone uses to find a rental property, advertise there. In 2013 you can advertise via Social Networking Sites and online rental sites such as Facebook, Craigslist reach hundreds a renters a day. If you have a multi-family property, talk to the other tenants about referring future tenants. Offer bonus to listing agents if they bring tenants or to your friends and neighbors. Slip "for rent" signs into other rental buildings. Offer a cash bonus if the departing tenants find you a new tenant. If you live close to a college, work with their housing department.
#3. Offer discounts to long-term renters. For example, give a month free for every two years of rent. Offer two months free if they sign a three-year deal. Offer free parking (if that isn't something that normally comes with the unit).
#4. Hold an open house. Pick a Sunday or a Saturday and hold an "open house" for prospective tenants.
#5. Use the Internet and Signage. Get your listing up on every available website. And, if it's a single family house, stick a big sign in the front yard with your phone number.
I think finding tenants has become pretty tough, but with rising interest rates, people will again think that they can get a better deal renting
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Comments (1)
I love this article! I've rented for years and all my landlord does is increase rent to reflect the market. We've never received a free ANYTHING from the management, let alone a free month's rent. We've actually been renting from the same landlord for six years now, and in spite of recent issues with mold in our apartment (not caused by us!), the management still doesn't want to refund a single penny. It's frustrating being a good tenant with years of rental history with the same landlord, and yet still be treated like any other run-of-the-mill renter.
Britta W., almost 11 years ago