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Posted over 15 years ago

Do you want to be successful?

— Farming an Area or Market Segment in Real Estate There's one thing that almost all successful real estate Investors have done to develop their business in a specific area or market demographic. — Farming an Area or Market Segment in Real Estate This can be a geographic area, Property type or, Price range A lot of this depends on you and what you want to do — Farming an Area or Market Segment in Real Estate Try and find the hot spots I try and go where the money is Pioneers come back with arrows in them Let someone else blaze the path — They "farm" the area for business — The term farm implies growing something. That's what you do when you farm a local subdivision. You plant the seeds of future business, nurture them with marketing and then hopefully reap the rewards in Profits. — Farming Farming can involve any or all of direct mail, door knocking, postcards, newsletters, email or any other form of advertising. The key to farming an area is to do it with regularity and keep on your message To start, get in your Car and drive it Every street Speak with everyone you can Realtor, Homeowners, Builders Mail Man, Police, Fireman — Farming Things to focus on
  1. Houses Listed by Realtors
Agents do most of the Mainstream Business They are the best indicators of what's going on Log each House and Agent Phone number and price Go to tax rolls and get the SQFT — Farming Things to focus on 2. FSBO’s– For Sale By Owners Log each house Get a flyer and a price — Farming Things to focus on Overgrown weeds, boarded up houses Log these in as well — Farming Other things to focus on Foreclosures and Tax Sales Tax Certificates New houses being built New commercial projects New subdivisions Each event in the market has a cause and effect — Farming Things to focus on Electronic tools like GPS’s are great is free and works great to Microsoft streets is an affordable program to do this with

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