It’s hard to give an accurate response without knowing the OPs leasing situation: how long was the vacancy, what type of neighborhood, price point, etc. 

I would double check your insurance and tax numbers to make sure they are accurate.

All I have been able to gather is a name and an address for the current owner, which is the same as the listing home.

No I think FB is good with just about any audience over 1000 basically - or that is what I gather anyway.Maybe I should try to organize my thoughts better and show/share somehow what my funnel (really just a handful of campaigns) looks like.

Hi, I'm weighing paying someone drive for dollars to gather beat up house leads to use for skip tracing the owner, vs gathering probate and building code violation lists and mailing the residences and probate recipients. 

This can also reduce your homeowners insurance premium, so it’s important to run the actual numbers on a specific property to accurately project cash flow.

From what I gather, HELOCs seem better suited as a replacement for hard-money and short term loans where rate changes over a few months are unlikely to be a problem.

Credibility does NOT generate leads either..So more accurately put, Credibility turns TRAFFIC, into LEADSSo One without the other does nothing!

Your cash flow expectations are accurate but Cash on Cash is too high in my opinion.

@Matt Schultz Hard money lenders will typically lend up to 70% ARV for someone doing their first flip so it sounds like you should be fine getting full funding for your property if your numbers are accurate.