We invest $$$ in marketing and use a lot of data and targeting to sell the property much quicker.

Data I like to see is population.

Really Feel like I/we have nailed down that best balance of Price/Roi/location here in Metro Detroit My rental portfolio is here and performs extremely well with minimal headaches.Purchase: $80k-$130kRent: $1200-$1500ROI: 10-14%Cash flow: $250-$350/doorAppreciation: Double digit (for past 10 years, will gladly send data)Location: C+, B- (suburbs and certain markets)Basically 1.2-1.4% dealsWe have over a dozen Fortune 500 companies just in Metro Detroit with huge Healthcare, Auto, and mortgage industry National footprints.

Look at the actual data and ignore the news. 

I'd exclude:-Trustee-owned properties-Corporate-Owned PropertiesSources: I own a real-estate data company :) 

I was told I was crazy to set up shop in the Cleveland markets 10 years ago, well how wrong they all were. 20 -30% net caps on top of the double, triple or more in value.

They own Jeep’s and trucks, they like the challenge, and it implies being off the beaten path, which is what they want.We just bought, and budgeted in paving the roads which is happening next week.Only one data point here, but it was not a deterrent for our place last year, and it was listed in the listing. 

My wife and I was doing cold calling 4-5 years ago and I can't for the life of me remember where we go our data from.

It was interesting to read the case schiller housing data released on Nov 29th which re-affirmed my belief that Chicago is unlikely to see significant price declines.

Market - is it appreciating in value; does it command a rent price that will give you the ROI that you want for the investment.2.