Most agents think the secret to working with investors is finding deals but...

[Adam Macias]

Most agents think the secret to working with investors is finding deals.

But the truth is, the best thing you can bring to the table is the ability to comp properties accurately

in order to know a property is a deal to begin with.

When you can break down the numbers, investors trust you.

They know you’re not just sending them random listing

you’re helping them make smart, profitable decisions.

An investor doesn’t need fluff. They need an agent who can say:

"This property has solid ARV potential, here's what it could rent for, and here's where the risks are."

That’s how you move from being just another agent to being their go-to partner on every deal.

Comping is more than just running numbers because it’s building credibility,

creating repeat business, and putting yourself at the center of an investor’s long-term strategy.

If you’re an agent looking to work with investors,

start by sharpening your comping skills.

That’s the foundation everything else is built on, no pun intended.