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Updated over 2 years ago on . Most recent reply

Need Opinions: STR Deal: Go or No Go: What would you do?
Hi All,
My business partner and I own small multi-family properties (2-4) and are currently under contract for an STR in Orlando. This is our first one, hence the outreach. The quick snapshot below is for context but I'm looking for some feedback as we are unfamiliar with this space. Curious as to whether you would GO or NO-GO on this opportunity.
Keep in mind we are both W2'd in the Tech Sector and our goal is to build up our cash flow. This investment will be handled by a PM company so, yes, aware that is cutting greatly into our returns but right now we are looking to be hands-off.
Asset: SFH (9 bedrooms and 7 baths)
City: Orlando, FL (Kissimmee)
Purchase Price: $925K --> A similar house in the neighborhood just sold this week for $1M and has one bed/one bath less and fewer house amenities.
Projected Returns based on multiple different data points, not just AirDna, etc from PM companies:
Low-End Gross Revenue - $132K
High-End Gross Revenue - $151K
Overall Expenses (Prop tax/insurance/utilities/HOA fees/Management fee @25% /mortgage/CapEx @ 5%):
Low-End Expenses - $126K
High-End Expenses - $132K
Financing and Cash to Close @ 20%:
$215,000
ROI:
Annual Cash Flow Between $5800 - $19,000
Annual COC Return Between: 2.79% and 8.8%
My notes/thoughts:
PM fees are killing our returns but do not have the time right now to manage the property.
Financing terms are also hurting us. 7.5% and different buy-down options. Have looked at Conventional and DSCR options.
What would you do? Transparent feedback is greatly appreciated. TIA!
Most Popular Reply

- Property Manager
- Orlando Kissimmee, Davenport
- 1,282
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I own a 9 BR home in this market (you can view it in my profile) and manage a few others.
I think it's a dangerous market to spend that kind of money in right now. The area used to be simple. Buy, theme, profit. But lots of people have followed that mold and even the themed homes are getting a bit saturated at this point. It used to be you themed to avoid having to compete on price. But now there's enough of the themed homes that even the themed homes are competing on price.
Which resort neighborhood is this in? At $925k I would hope it's already themed. How well themed is it? That matters now. It used to be just high level theming was enough. Now your high level theming has to really resonate with people.
Which one sold for $1M? Most themed ones I've seen have been in the low 900's.
Feel free to PM me if you don't want to share publicly. I can give you my honest opinion of the place. My place in Champions Gate heavily exceeded those revenue numbers last year but we really got lucky with nailing the theming and it turning out not just great, but REALLY great. I've seen plenty of other highly themed places that will struggle to even meet those projections you posted this year.
Expenses are high in the area so be careful. People are hard on these homes. Also Florida taxes and of course the HOA fees in these neighborhoods are high.
If you're not willing to self manage, there are a zillion PM's in the area. I bet you can haggle on the commission. Just be aware of rent shifting and the like (PMs shifting fees out of the nightly rate and into made-up fees that they keep 100% of), as well as PM contracts that make it difficult for you to leave them. Both things the area is rife with.
ETA: Just saw your projected management fee is 25%. That is way high for the area unless you're in Encore where only the contracted neighborhood PM can give the guest access to the resort amenities.
- Ryan Moyer
