Best way to market a MTR/LTR rental...
We have moved out of our 3bdr 2 bath house and now I would like to rent it. We left all of the furniture so it is ready to go. Unfortunately, my HOA does not permit STR. Lease minimum is 6 months. It is a 3 year old house valued at about $550k. I think my mortgage on it is around $3000 with HOA dues.
I would love some feedback on the best way to market this. I am planning on putting it on Furnish Finder but would like recommendations on other platforms.
Thanks in advance for the advice.
JT
Most Popular Reply
Strongly disagree.
Yes your leasing, screening, and deposit is similar but marketing and operations are much closer to a hotel or STR than LTR.
Out of nearly 1,000 mid-term reservations this year across my portfolio, I have not gotten a single reservation from zillow, apartments.com, or craigslist.
Mid term rental guests are not looking at those sites. Furnish finder, booking.com, Airbnb and VRBO are your best bet for Mid-term.
You'll also want to have a direct booking site to build a relationship with insurance companies, hospitals, and travel agencies.