Best way to market a MTR/LTR rental...

[JT Thomson]

We have moved out of our 3bdr 2 bath house and now I would like to rent it. We left all of the furniture so it is ready to go. Unfortunately, my HOA does not permit STR. Lease minimum is 6 months. It is a 3 year old house valued at about $550k. I think my mortgage on it is around $3000 with HOA dues.

I would love some feedback on the best way to market this. I am planning on putting it on Furnish Finder but would like recommendations on other platforms. 

Thanks in advance for the advice.

JT

[Matthew Masoud]

Quote from @Nathan Gesner:

Quote from @JT Thomson:

A medium-term rental is still a long-term rental. Someone made up a name so they could get subscribers to their YouTube channel and sell a book.

Treat MTR like a long-term rental. Market in the same places. Screen applicants. Take a deposit. Use a strong lease that complies with LTR laws. 

Strongly disagree.

Yes your leasing, screening, and deposit is similar but marketing and operations are much closer to a hotel or STR than LTR.

Out of nearly 1,000 mid-term reservations this year across my portfolio, I have not gotten a single reservation from zillow, apartments.com, or craigslist.

Mid term rental guests are not looking at those sites. Furnish finder, booking.com, Airbnb and VRBO are your best bet for Mid-term.

You'll also want to have a direct booking site to build a relationship with insurance companies, hospitals, and travel agencies.