My competitor... yes you.. that always copies every gaadamn thing I do... for him SEO is utterly useless because he would have to beat me for SEO, to be of any use to him.

Do you think your competitors would stand a chance? 

I usually start with about 400 words;-)There's a lot to this, like don't change font types, keep a swipe file, try split testing, etc.I like Michael Quarles tracking.MikePS Contact info not included in the 7X7.

But if you find a competitor that is killing it, not only rip them off, but copy them exactly...!

They gave me a bid and it seems to be less than $2000 lower than the other competitors.

Be prepared to lower your rent below you competitors who include water in their rent to stay competitive. 

You want to research the local STR market and see what your competitors are doing and consider what could make sense for you.

@Brent Coombs Very tough to find good deals in major metro like Philly, demand and cash competitors drive prices up so a 10% cap rate is tough- as for interest, not much I can do about that except use as a deduction, this is an FHA loan so for 10K i can realize significant deprecation and expenses-  however I do agree that price for rent roll is high, seller has had building for 10 years so he isnt very motivated to sell as his price point is much much lower (220K).Thank you for your input!!

Using pricing tools or keeping an eye on your competitors can optimize your earnings.3.

Where are the competitors offering different UI experiences, third-party API integrations, mobile apps, and other innovations?