Updated 27 days ago on . Most recent reply

Thoughts on 18% Rent Increase: long term tenants, under Market and Cash Flow Neg
Hey everyone—looking for some level-headed feedback on a rent increase I’m planning.
I have a 7-bedroom, 4,200+ sq ft home in Snellville/Loganville GA area. It was originally my primary residence, but I had to move in 2012 when the property was underwater. Rather than go through a short sale, I kept it and rented it out. The same tenants have lived there ever since—just over a decade now.
The home has been cash flow negative the entire time. I kept rent flat for years—mainly because the market was still soft when they moved in after the 2008–2011 crash. I didn’t begin raising rent until 2020, and since then I’ve increased it at each renewal—but it’s still well below market today. The last increase was nearly 2 years ago.
Currently, they’re paying $2,620/month. I’m proposing:
• $3,100/month for a 12-month lease, or
• $3,200/month flat for a 2-year lease
Last year, I invested nearly $40,000 in capital improvements, including:
• A new roof
• Two new HVAC systems
• Sewer line work
The proposed rent would put them toward the low end of the current market for homes of this size in the area. I’m trying to strike a balance between being fair to long-term tenants and finally moving this property toward financial sustainability. They’ve mentioned an eventual interest in buying, but there’s no firm timeline on that.
I appreciate the feedback. Thanks in advance.
Most Popular Reply

- Tax Strategist, Financial Planner and Real Estate Investor
- Atlanta, GA
- 926
- Votes |
- 2,407
- Posts
This is why you should raise the rent every year or every other year, even if it's a small amount. That way you train your tenants to expect rent increases and you get to profitability quicker.
- Bill Hampton
- 404-482-3170
