Best Marketing Strategies to Reach Distressed Sellers (Excluding Networking)

[Danilo Huamani]

Body:

Hi BiggerPockets community,

I’ve been researching how investors and wholesalers connect with distressed sellers. I understand that many use different types of marketing strategies to generate leads, and I want to learn more about which methods are considered the most effective today. ( without considering budget )

Specifically, I’m referring to direct marketing techniques (not networking or referrals). For example, some people mention direct mail, cold calling, SMS campaigns, PPC ads, bandit signs, etc.

My Question:

From your experience, which marketing techniques have proven most effective for reaching distressed sellers? And are there any strategies you would recommend avoiding in today’s market?

Thank you for your insights!