Can a list of 50 high quality leads result in deal flow?

2 Replies

In the book "Probate Real Estate Investing" the author says that adding 50 leads per month to a 6 month followup campaign is a good target to yield deal flow off off. 

He also mentions a response rate of 2-3% is reasonable for probates filtered by house assets, and that compared to an absentee list which generates about 1% response the probates are very high quality.

Do you guys feel these numbers are even in the ballpark, or likely to be wildly optimistic? I've never heard of results following from such a small list even if it's put on a 6 month mailing campaign.

To be fair, at month 6 you'd be mailing 300 leads though. That sounds more reasonable.

Originally posted by @Sean D:

In the book "Probate Real Estate Investing" the author says that adding 50 leads per month to a 6 month followup campaign is a good target to yield deal flow off off. 

He also mentions a response rate of 2-3% is reasonable for probates filtered by house assets, and that compared to an absentee list which generates about 1% response the probates are very high quality.

Do you guys feel these numbers are even in the ballpark, or likely to be wildly optimistic? I've never heard of results following from such a small list even if it's put on a 6 month mailing campaign.

To be fair, at month 6 you'd be mailing 300 leads though. That sounds more reasonable.

 You can become a millionaire if you make a dollar a day for a million days (2,379 years)

I'd set my sights a little higher and get richer faster. Buy 500 to a 1,000 leads to start with and add 500 at a time.

Well, a response rate of 2% means 1 response per 50. Responses include...”don’t call me any more”, “property not for sale”,  “I want full retail”, “okay, let’s talk”.