How best to leverage my real estate license when I have full time work?

[Daniel Kunimoto]

I just passed my NY real estate exam. I have W-2, 40-hr/week job as a real estate analyst/business development that I don't plan on quitting. I have thought about local property management, or part time investment specialist at a boutique real estate brokerage... 

How can I best utilize a real estate license if I don't plan on doing sales/rentals full time? And what is the best way to get started with it?

[Hamp Lee III]

I’m part-time as well and I recommend narrowing your niche, provide value to others, and identify the needs of your SOI.

Select a niche.There's so much we can do as real estate agents. If you don't select a niche, you'll spin around in circles trying to do a little of everything and not mastering anything. I suggest starting with what you're already doing. I'm an active duty member who invests. I’m a third-generation real estate investor. I want to help families build their financial legacies through real estate. This has been working very well for me, so really spend time honing your niche.

Provide value to others. Posting on BP and sharing real estate information with your sphere of influence (and social media) is a great way to get started. It lets others know you're a real estate agent, and you know what you're talking about. It's a great way to build trust. Farming your local subdivision with monthly newsletters can also do this, depending on your niche. Believe me, people will reach out to you.

Identify the needs of your SOI. Your SOI may have specific needs. Many of the people in my SOI want to use their VA loan a second time or start investing. So, I'll adjust my messages to focus on those areas. Your SOI is unique, but when you provide value to them, you might see an even greater return.

I hope this helps.

I wish you all the best.