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Updated almost 8 years ago on . Most recent reply

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22
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5
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William Tong
  • Rental Property Investor
  • Charleston, SC
5
Votes |
22
Posts

How to attract a National or Franchise Tenant

William Tong
  • Rental Property Investor
  • Charleston, SC
Posted

I own a single tenant commercial building ... in front of a large but aging strip mall with a BiLo and Babcock across the street from a Subway, DQ and a new Verizon.  Also about 2 blocks from a Home Depot and Walmart.  My lease with tenants is ending in 18 months and I wanted to start looking for a new tenant.  It is an old Good Year building with 7500 sf.  How does one even start to find a new single tenant?  I have another small multi-tenant building that small businesses lease but this is something different I think.  What should my strategy be?  Thanks for your help and opinions.  

Most Popular Reply

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41
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17
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Michael Knudsen
  • Investor
  • Los Angeles, CA
17
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41
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Michael Knudsen
  • Investor
  • Los Angeles, CA
Replied

1) Get a premium subscription for Retail Lease Trac (http://www.retailleasetrac.com) and contact tenants and/or their tenant rep brokers seeking similar space in your market directly.

2) Join the International Council of Shopping Centers (http://icsc.org) and pitch the deal to prospective tenants/their tenant rep brokers at their conventions, especially RECON, which is their primary convention held every May in Vegas. Incredible deal-making conference.

This is what every retail needs to see in order to properly assess the viability of a prospective retail site:

-Signalized corner, soft corner or mid block
-Visibility, frontage and signage
-Parking
-Ingress/egress
-Traffic counts
-Population density in a 1, 3 and 5-mile radius
-Ditto for median household income
-Ditto for ethnic breakdown
-Ditto for population growth rate
-Ditto for residential and commercial development projects in the pipeline
-Proximity to complementary national retailers
-Proximity to direct competitors
-Proximity to existing locations in the trade area
-Lease structure (absolute NNN, modified NNN or NN for build to suits/reverse build to suits; or ground lease)
-Rental rate
-TI allowance, if any, for aforementioned BTS/Reverse BTS leases

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