August 2025 Single Family Rental Market Deep Dive [updated]

[Matt Thelen]

A data‑driven look at every US market and state (average rent, change in rent, days on market) – and how to lease faster than the market average

Want deeper cuts (by Zip or bedroom count or home type (house vs. townhome vs condo)? Let me know and I’ll spin them up.

1. National pulse

Metric	July 2025	August 2025	MoM Δ
Average asking rent	$1,909	$1,912	▲ 0.2 %
Listings on market	235,917	241,318	▲ 2.3 %
Average Days on Market (DOM)	51 days	51 days	flat

Interpretation: Rents nudged higher for the first time since April, even as supply climbed. The stalemate between resilient household formation and a steady flow of new multifamily deliveries kept the national DOM unchanged.

2. Region‑level story

Census region	Avg. rent	MoM Δ	Avg. DOM
Northeast	$2,215	▼ 1.9 %	58 days
Midwest	$1,376	▲ 0.5 %	50 days
South	$1,841	▲ 0.6 %	52 days
West	$2,250	▲ 0.8 %	46 days

What’s moving the needle?

• West rebound – Dense tech hubs (Denver, Seattle, SLC) posted firm rent gains despite elevated completions.
• Northeast pull‑back – Boston and New York softened as student leasing slowed earlier than usual.
• Sunbelt steadies – Florida remained a tale of two coasts: Miami up, Tampa still sliding, but overall Southern rents ticked higher.
  
  

3. State‑by‑state & every metro detail (August 2025)

Below you’ll find every single market or state.

City (or entire state) / average rent / rent change month over month / DOM

Alabama

• All – $1,495 (▲ 3.1 %, DOM 53)
  
  

Alaska

• All – $1,950 (▲ 5.4 %, DOM 42)
  
  

Arizona

• Phoenix – $1,940 (▼ 2.0 %, DOM 49)
  
  

California

• Los Angeles – $2,795 (▲ 1.8 %, DOM 57)
  
  
• Oakland – $2,300 (– 0.0 %, DOM 50)
  
  
• Sacramento – $1,950 (▼ 1.3 %, DOM 38)
  
  
• San Diego – $3,100 (▼ 1.6 %, DOM 52)
  
  
• San Francisco – $3,500 (– 0.0 %, DOM 60)
  
  
• San Jose – $3,250 (▲ 1.7 %, DOM 43)
  
  

Colorado

• Denver – $2,250 (▲ 2.3 %, DOM 41)
  
  

Connecticut

• New Haven – $1,395 (▼ 28.5 %, DOM 17)
  
  

Florida

• Jacksonville – $1,657 (▼ 1.1 %, DOM 50)
  
  
• Miami – $3,250 (▲ 1.6 %, DOM 53)
  
  
• Orlando – $2,000 (– 0.0 %, DOM 45)
  
  
• Tampa – $2,198 (▼ 0.1 %, DOM 47)
  
  

Georgia

• Atlanta – $2,100 (▲ 3.3 %, DOM 71)
  
  

Illinois

• Chicago – $2,000 (▼ 1.2 %, DOM 49)
  
  

Indiana

• Indianapolis – $1,500 (▼ 2.3 %, DOM 47)
  
  

Kentucky

• Louisville – $1,275 (▼ 0.7 %, DOM 54)
  
  

Massachusetts

• Boston – $3,350 (▼ 0.7 %, DOM 106)
  
  

Michigan

• Detroit – $1,200 (– 0.0 %, DOM 62)
  
  

Minnesota

• Minneapolis – $1,556 (▼ 2.8 %, DOM 49)
  
  

Missouri

• Kansas City – $1,389 (▼ 0.8 %, DOM 45)
  
  
• St. Louis – $1,285 (▲ 2.8 %, DOM 50)
  
  

Nevada

• Las Vegas – $1,995 (▼ 0.3 %, DOM 41)
  
  

New Jersey

• Newark – $2,100 (▼ 2.5 %, DOM 60)
  
  

New York

• New York – $3,800 (▲ 2.6 %, DOM 57)
  
  

North Carolina

• Charlotte – $2,015 (▲ 0.8 %, DOM 44)
  
  
• Raleigh – $1,895 (– 0.0 %, DOM 47)
  
  

Ohio

• Cincinnati – $1,400 (▼ 2.1 %, DOM 55)
  
  
• Cleveland – $1,200 (– 0.0 %, DOM 62)
  
  
• Columbus – $1,500 (▲ 0.3 %, DOM 59)
  
  

Oklahoma

• Oklahoma City – $1,450 (▲ 3.6 %, DOM 43)
  
  

Oregon

• Portland – $1,799 (▲ 2.9 %, DOM 43)
  
  

Pennsylvania

• Philadelphia – $1,627 (▼ 1.4 %, DOM 60)
  
  
• Pittsburg – $1,525 (▲ 1.7 %, DOM 59)
  
  

Rhode Island

• Providence – $2,150 (▼ 2.3 %, DOM 40)
  
  

Tennessee

• Nashville – $2,300 (▲ 0.2 %, DOM 45)
  
  

Texas

• Austin – $2,100 (▲ 0.4 %, DOM 47)
  
  
• Dallas – $2,000 (▼ 2.4 %, DOM 74)
  
  
• Houston – $1,900 (▲ 2.7 %, DOM 48)
  
  
• San Antonio – $1,700 (▲ 0.3 %, DOM 51)
  
  

Utah

• Salt Lake City – $1,550 (▼ 3.1 %, DOM 37)
  
  

Virginia

• Richmond – $1,639 (▼ 0.8 %, DOM 41)
  
  

Washington

• Seattle – $2,184 (▲ 3.7 %, DOM 41)
  
  

Wisconsin

• Milwaukee – $1,295 (▼ 0.4 %, DOM 43)

4. How to make sure you beat the market

Lever	What to do	Income impact
1. Right‑price from day 1	AI pricing can benchmark your home against real‑time listings, and gives you recommended price changes.	Cuts average DOM substantially; worth up to 1 month of extra rent.
2. Magazine‑quality photos	Use an instant AI photo grader so you get honest feedback on your photos.	Can cut DOM by ½ month so you get leased earlier.
3. Broadest tenant reach	Syndication to 30+ top sites (including Zillow, Redfin, Apartments.com); reach a broad renter pool.	Keeps vacancy below the national average in this data (≈4.5 %).

Bottom line: In a world where rents are flat and lease‑up times are creeping up, shaving 2 to 4 weeks off marketing time (earning thousands more) and squeezing an extra 5 % in rent is the difference between positive and negative cash‑flow. Make sure you make the right moves.

Data source: Zillow

Updated previous post due to improve and update data

[Joe Villeneuve]

Bottom line is this is really cool, and not really of any value.

I don't care what the national, or even big city values are.  They are still all averages based on highs, lows and in the middle numbers.  The only way to truly analyze markets is to do market analysis based on specific micro-markets.

Each micro-market is different.  Propeties across the street may not have the same value.  Markets are like thunderstorms.  Somewhere, there will always be dry and sunny across the street.