EP 315 – CONTENT AND MARKETING STRATEGIES WITH ALLI BLOTTER

[Scott Carson]

LISTEN TO EPISODE 315 HERE

Adding her own touches as a rapper, actor, and overall performer, Alli Blotter shares with us her fresh takes about the content marketing industry as well as how to go about it. Alli is a marketing strategist and content creator. She focuses on the importance of telling a story through your profile, which tugs the emotions and attracts audience. Particularly, she gives advices and tips on LinkedIn marketing strategy and utilizing the visual storytelling aspects of marketing, and talks about the common misconception about going wide instead of being more specific with a niche. Alli shows the usual mistakes people should avoid when it comes to getting their content out there.