Tucson New Investors: Identify Your Target Market & Using a CRM

[Patrick Allen]

Happy Summer, local BP Fam.

The New Investor Subgroup of AZREIA down in Tucson is gearing up for our next upcoming meeting in August, and I wanted to make sure you all knew about it! Having covered the foundational piece by establishing your buying niche & criteria, we will focus now on the next, most vital building block to your investing strategy: what sub-market you are marketing to.

This month's meetup will cover two topics: "Establishing your Target Market" & "The Power of Follow-up"

Building on last month's topic we will spend the first 20-30 minutes discussing things to consider when choosing your geographic farming area. We will highlight different areas of the city of Tucson, including demographic and census data as well as input on how to conceptualize different areas of any city via the ABCD Classification Scale of REI.

After a short networking break where we will practice our investor "elevator pitch" (in-person only) we will dive into the Elephant In The Room for far too many newer investors: why follow-up is key in real estate. We'll look into how to set up your real estate CRM (client resource management software) as well as several foundational marketing principles to keep in mind when marking directly for motivated sellers.

Pre-Register here: registration link through AZREIA

Hope to see several of you at the meeting in person!