Direct Mail Response/Conversion Rates in 2019

[John M.]

HI BP Community!

I'm curious what the current response and conversion rates are for my local New Jersey RE Investors. It seems that for me, both have decreased from this time last year. Quality deals (let's say around 75% ARV) are not making themselves known. My current direct mail campaign is a high quality, professional letter with limited edition stamps.

What do your numbers look like for the past 3 months, or so?

I do want to point out that I let many of the smaller opportunities walk (fed to local realtor) as the risk outweighs the reward.