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Updated over 7 years ago on . Most recent reply

Commercial range or "professional" model
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John Mainwaring You're really narrowing your "idea tenant" population to either chefs or short-order cooks. There are homes here in San Diego for $2M+ where they don't bother with WOLF, Sub-Zero, etc. I don't quite understand that but I think it illustrates how you don't get a defined ROI even in expensive properties. And the benefit for developers who do go for WOLF-ish brands is that everyone knows those brands. Maybe your commercial brand is better, more expensive, etc. but that doesn't matter if me (as a buyer) hasn't heard of it. Then it's just "different" rather than connoting "high quality". As an aside, there are plenty of lines like GE Profile that try to have a professional look but are still 1/2 the price of Viking, WOLF, Sub-Zero, etc. Odds are that could be your sweet-spot.