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Updated over 10 years ago on . Most recent reply

Direct Mail Marketing
What are examples of successful direct mail marketing that are used for personal investment? For instance, my family and I would like to invest in a certain area of town. How would we best market ourselves to find properties that are not currently on the market? Should we include a picture of our family and more information about ourselves to make the marketing more personal?
Most Popular Reply

list source has a feature where you can draw the specific area you want to target. You could then couple that with the size of the house, bedrooms, bathroom, equity, etc... To get a list of houses that fit your criteria. Then mail or contact those owners somehow to see if they are interested in selling. I am currently doing this to target a neighborhood we want to buy in to renovate a property for our primary residence. As far as the photo and more details, I'm not sure. I have read some other posts in the past of poor responses that way, saying that the potential sellers called asking for a lot more than the houses were worth because they seemed desperate to buy in that neighborhood. I'm sure some others will give you more advice on that...