Yellow Letter and My List -

[Bryhiem Garner]

HELLO BIGGERPOCKETS.COM

Long time lurker, first time poster. I am just getting my investing career stared.

First and foremost Thank Mr. Dorkin and all the major contributors here for allowing me to circumvent between 1000.00 - 25,000.00 in "GURU fees" and showing me how to Here is a copy of my Yellow Letter that I am sending out. I have a couple questions.
I borrowed the copy from one of Michael Q's post/samples.
This is the tax lien version, which I will be sending it to absentee and non-absentee owners who have outstanding taxes in the city of Phila.

Now I only have a budget to send out to 1000 people per month and these are the list that I currently have. And I will send out 2000 postcards in 1000 biweekly to the same list every other month.

Outstanding Taxes - Most are liens, but some are just outstanding. As I stated above its a full list, both absentee and non-absentee

Eviction List: I will be marketing to the landlords. Now my list includes all the evictions within the past 3 months

Code Violations: I have a pending list of all the code violations within the last year.

Here are my questions:

1.) Is the letter suitable to send out? Or should I change the color or wording?

2.) Which list has the MOST motivation you would think? (my sense is outstanding taxes or code violation plus absentee)

3.) Should I send out the whole 1000 to one list, or can i break it up? like 500 from one list and 500 from the other

4.) I was going to change the wording for Evictions. Is that advised?

Thank You guys for all your help.

http://s9.postimg.org/bui57cr2n/My_Yellow_Letter_Scan.jpg

That is a link to a bigger version of the Yellow Letter because the one above is kind of small

[Dave Slaughter]

Bryhiem,

My yellow letter is much simpler and is pulling 20% response the last 2 rounds that I sent out.

I just say "I would like to buy your house at... Please call me" Use red ink.

Your simple message will be received by the intended target.

I would only send out the percentage of phone calls you can handle adequately. For instance, if you can handle 10-15 calls a week; then send out 100-150 letters a week, assuming a 10-15% response rate. If you can properly field 100 calls in a week then send out the whole list of 1000.

Whatever number you send out you can expect the phone calls to come the week they hit the post office.

I hope this answers some of your questions. I'll have to differ to the other pros for the remainder of the suggestions for you.