Best marketing response rates

[Peggy Liu]

I'm just curious but I'd like to ask what is the marketing success rate for those working in the Los Angeles/Orange, Riverside and Ventura counties. What works best for you? For example, if you send out yellow letters, what % response do you receive from those? How about bandit signs, CL posts, etc.

[Zaid R.]

1% or less (I hit 0.8%) - all direct mail. I've hung bandit signs before but I stopped because it violates local code in some cities (and with direct mail you can target a specific area/equity...etc)

I'd love to hear from other SoCal people about their success rates