Mock Housing Ads to Attract Buyers

Mock Housing Ads to Attract Buyers

Real Estate Investor · Chicago, IL · Member since 2014 · 44 posts · 19 votes

Posting ads of houses that you don't have on Craigslist or here on BiggerPockets as bait to capture buyers for your list. Is this practice ethical or unethical? Furthermore, does it work to secure a buyer for when you're ready for the real sell?

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  • Dick RosenPro Member
    Property Manager · Gilbert, AZ · Member since 2009 · 1k+ posts · 451 votes
    11y

    Sounds unethical to me

  • Real Estate Investor · Chicago, IL · Member since 2014 · 44 posts · 19 votes
    11y

    @Dick Rosen it is done everyday though. Have you not heard of this practice?

  • Dick RosenPro Member
    Property Manager · Gilbert, AZ · Member since 2009 · 1k+ posts · 451 votes
    11y

    Absolutely I've heard of it and those who do that usually aren't very successful at least in my market.

  • Dick RosenPro Member
    Property Manager · Gilbert, AZ · Member since 2009 · 1k+ posts · 451 votes
    11y

    You'd be better off posting ads on CL and on BP just announcing yourself as a wholesaler looking for cash buyers. The real buyers will contact you.

  • Real Estate Investor · Chicago, IL · Member since 2014 · 44 posts · 19 votes
    11y

    Cool. Sounds like a plan. Hopefully that works well. I truly would like to be as honest as possible to have a great long term business. Thanks of the advice @Dick Rosen 

  • Real Estate Investor · Saint Petersburg, FL · Member since 2013 · 1k+ posts · 951 votes
    11y
    Originally posted by @Shante Harris:

    @Dick Rosen it is done everyday though. Have you not heard of this practice?

     It's done everyday but if I came across a wholesaler that was posting fakes ads why in the world would I do business with that person?  Most real estate investors are pretty savvy and can easily catch your lies so I wouldn't suggest starting off by lying because in the end it's going to hurt you more than help. 

  • Real Estate Investor · Chicago, IL · Member since 2014 · 44 posts · 19 votes
    11y

    Duly noted @Patrick L. no use starting off on the wrong foot. Thanks so much.

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