All Forum Posts by: Andrew Frowiss

@Ray Lai @Brandon Battle

Thanks for the advice! Both of you have useful information. I think something like "Your neighborhood is selling faster than we can keep up!!" is a good idea since our brokerage is pretty small (and most likely has not sold a home recently in the neighborhood). And to Ray, using the same mail piece does make sense so thank you. I will be reaching out to your to talk about my last question! I appreciate the advice so again thank you!

Hello! 

My father and I are both realtors in the Austin area and are putting together a direct mail campaign targeting a specific neighborhood. We have never done this before (specifically for resale) and had some questions. I tried to find other discussions about this, but most of the direct mail discussions are targeted towards investing. Here is what our marketing plan looks like:

• First class flier 8.5''X 11'' 
• UV coated door hangers
• Post cards color front and back 6''X 8 1/2'' (size may change)

We are planning to do one of these every 3 weeks and are also considering calling the neighborhood and door knocking. Here are some questions we have.

1. Should we use the same mail piece every time? (ex. for postcards should we use the exact same postcard repeatedly) Or should we change the content on the postcard after each touch?
2. What types of mail pieces are you all finding successfull? 
3. What content do you recommend for new agents?
4. What service do you recommend for printing and mailing Postcards (including design)

We would love any and all feedback! Thank you all!

I did the online classes and loved it! It was a little dry, but the practice tests available are useful. I highly recommend attending their cram class before you take the test. They go over all of the information you need to pass the test and I passed my exam the first time.

I think it just depends on where you will be doing business Matt. I'm from Austin and the board I'm a part of here covers everywhere I would want to do business (it covers a large area). I'm not sure exactly how true this is but I was told that if I wanted to gain access to other MLS boards in my area then I would have to pay 200$ which is a lot less than the cost to join the Austin Board of Realtors. I think it just depends on if you really need to do business there.

When I got my license I liked to ask brokers if they were competing or not meaning do they participate in the market or not. Some brokers do not participate in sales and dedicate their time to helping you and the other agents in the office grow and learn. Definitely a good idea to interview different brokers!