Hey @Christopher Pride
In terms of recommending an area or specific contacts there, I think that has to be a "you" decision. If you want some criteria to pay attention to I would suggest to use your "I'd be down to live/move here" list as a base and then evaluate the market metrics to see if it's a strong investment opportunity. Selecting off investment criteria first could end up moving your family somewhere you don't like...and ignoring investment markers might move you to a dead end area.
Here are some big picture things to look for in a market..it's focused toward wholesalers but the fundamentals still apply. Don't sleep on the new changes to Fannie's requirement for downpayment on 2-4 unit multi either. It's now 5% and the rental income from other units counts toward the underwriting. Good luck out there and feel free to reach out with any questions!
Active Market
- High and/or consistent transaction volume. Cash transactions are a good indicator of investor activity.
Population/Market Size
- The smaller the area, the smaller the pool of sellers/buyers. Super dense urban areas are a different animal as well. Populations in the 300-500K range are generally a good sweet spot.
- Roll multiple smaller cities/towns up into one larger “target market” if you need to
Reasonable Property Prices
- Staying at or slightly below median market value increases your odds of success since there are more buyers/sellers
- Higher price points can be very lucrative but typically require more time/money for marketing
Growing or Stable Economy
- Target market should have positive economic growth expectations.
- You may be able to find deals in areas that aren’t doing well, but if you can’t dispo them it won’t matter
Diverse Pool of Buyers
- You’ll mainly be selling to investors, but having a diverse buyer pool gives you more options in terms of exit strategy
Regulatory Environment
- Low regulatory markets can help keep things simple
- Keep in mind that regulations change quickly in many areas, so it's important to keep and eye on your markets for change
- Things to consider; rules regarding holding a license as a wholesaler, probate laws/processes, STR rules, etc
Strong Rental Market
- Think from the end buyers POV. If the rental market is not favorable, you’ll likely see less investor activity and therefore less potential buyers
Availability of Data and Resources
- Access to market data and networking resources can be a huge benefit
- Consider things like; access to county/court data, is it a non disclosure state, etc
Community and Economic Trends
- Understanding local trends/issues can provide crucial insight into your target market
- You can operate virtually, but it’s still important to develop expertise in your target market
*** Good market selection is not a guarantee of success. When done well it simply helps remove or reduce obstacles that could make it harder than it needs to be to win.