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All Forum Posts by: Matt Mertz

Matt Mertz has started 4 posts and replied 170 times.

Post: Gatlinburg New Construction

Matt MertzPosted
  • Leander TX
  • Posts 172
  • Votes 145

We had great results from C&C Construction of East TN.  However I know they're super booked, even now.

Post: Getting more bookings on VRBO

Matt MertzPosted
  • Leander TX
  • Posts 172
  • Votes 145

We're listed on Airbnb, VRBO and our own site.  We have a 16 person cabin in the Smokies.

We launched on Airbnb in late 2021 and got onto VRBO 2022 Q1.  Our personal site was up and running 2022 Q4.

Booking stats:

2022 - Airbnb 51%, VRBO 49%, our site 0%

2023 (current bookings) - Airbnb 56%, VRBO 33%, our site 11%

Personally I see a lot of value listing on both Airbnb and VRBO in the Smokies.

Quote from @Gulliver R.:

@Matt Mertz @Michael Baum@Brooklyn McCarty

how much do you have your deposits set to?


 $750 security deposit.  Our cleaning fee is $375.  We have a cabin that sleeps 16 people so it's pretty big.  We feel $750 hits the sweet spot between being high enough to make people accountable without scaring them off from booking with us.

We have minimum stay rules in PriceLabs based on the seasons.  For example, I have 1/2 - 2/29 defined as slow season for the Smokies and a flat 2 day minimum rule for weekends and weekdays.  3/1 - 5/31 is better and we have 3 night minimums.  Here's our high season rule that I copy and pasted from PriceLabs:

Default :
Fixed Weekday: 3 nights Weekend: 3 nights
Last Minute :
Weekday: 2 nights Weekend: 2 nights within 6 nights
Far Out :
Weekday: 4 nights Weekend: 4 nights beyond 50 nights
Orphan Gaps :
Weekday: 2 nights Weekend: 2 nights for gaps between 1 and 7 nights

When we started we had high minimum nights set despite the season because we didn't really have any experience.

We have overrides for holidays like Christmas and Thanksgiving.

We had the same concerns.  We solved it with security deposits.  OwnerRez has the systems in place to allow you to charge a real security hold on the guest's credit card.  It works with Airbnb, VRBO and our direct booking site (hosted through OwnerRez).

We prefer security deposits over damage/travel insurance because the guest goes into the house with money on the line.  We think this provides a greater incentive to behave.

In the time we implemented security deposits, we only had to dip into it once when a guest was super messy requiring another cleaning fee.  And we didn't have to deal with Airbnb AirCover to collect it.

One big cabin in the Smokies here.  First quarter of this year is more booked than last year (our first year).  I credit a history of good reviews and minimum day stay tweaks for the improvement.

Lots of vacancy for the rest of the year still.

We went a whole month (February 28 - March 23) before getting our latest booking.  Hopefully they'll keep coming in and the calendar will be as strong as our first quarter.

Post: Some help with Schlage encode lock

Matt MertzPosted
  • Leander TX
  • Posts 172
  • Votes 145

If you're looking for OwnerRez specific info, go to their forums and post your question here:  
Forums - OwnerRez (ownerreservations.com)

If I understand your question correctly, you can go into OwnerRez site -> Settings -> Door Locks (bottom right) -> Click Edit icon on your lock -> Integrate with Locks (screen) click Change -> here you will see a dropdown for the code generation length

Post: First time getting into STR

Matt MertzPosted
  • Leander TX
  • Posts 172
  • Votes 145

I'll comment with advice that was a game changer for us.  We've been doing this for over a year now so take that for what it's worth to you.

When we started, we immediately encountered a situation with guest damage that Airbnb didn't fully compensate us for.  We had no control over guest damage deposits.

We switched to OwnerRez and were able to begin charging security deposits (Airbnb, VRBO and our direct booking site) and legal agreements (e-signed) through their software.

Since then, we have comfort of mind that guests will now be charged a security deposit.  We think this helps guests behave and gives us peace of mind that we can reclaim part of that deposit in case anything goes wrong.  (We've only had to charge a guest an additional cleaning fee from the deposit once since we did this.)

Long story short, OwnerRez has the integrations to allow for owner payment processing, legal agreement signing and security deposits that make your life easier.

Post: Buying vs. Building

Matt MertzPosted
  • Leander TX
  • Posts 172
  • Votes 145

The primary advantage of building is that you can stand out from the competition if you know what you're doing.  It's market dependent... how are the local builders, do you have much competition, can you simply rehab an existing property to stand out?

Post: Indoor Pools in the Smokies

Matt MertzPosted
  • Leander TX
  • Posts 172
  • Votes 145
That’s pretty good, What was the price per square foot on the 3500 square foot one?
All in: lot, build and furnishing it was about $285 sqft.