All Forum Posts by: Account Closed

I love the idea, it's unique and stands out from the crowd, and I'm sure you can have a lot of fun with it.  But as you can see from these responses not everyone agrees. This should give you pause to do more research.  Although some think it's clever, you don't want it to significantly impact your success.

First, the term "Realtor" is copyrighted and it is unlawful to use as part of your company name, it also requires the ® symbol when used.  Try variations; The Not Boring Agent, The Non-Boring Agent, etc.  

I agree with the suggestion of running a survey with variations.  When we run ads it's important to run to same ad with slight differences to see which generates more leads.  I believe it more important to survey your company name - it's your brand.  The name of your business has a tremendous impact on how customers view you.  Allow your target market to vote and comment to see if the name resonates.  This also allows you to see if people have any negative reactions or confusion around the name.

Again, I love the idea, but that's me.  Do your surveys and let us know what you decide to go with.